Summary

This week on Franchise Today, I host Greg George, founder and CEO of Peach Cobbler Factory, who shares his compelling story from designing cigar lounges to building out a 100+ unit dessert and treat concept. Greg’s story is one of passion, resilience, and family values. Key highlights include: Greg’s strategic approach to franchising, staying with brands until they soar, and his emphasis on strong products and financial diligence. The rapid expansion of Peach Cobbler Factory, growing to 112 locations across 22 states by 2022, thanks to Greg’s visionary leadership and a mentor’s guidance. Personal stories of triumph over adversity, including Greg’s own battle with addiction and his commitment to supporting others on similar paths. Whether you’re an aspiring entrepreneur or a seasoned business leader, this episode is packed with valuable insights on scaling businesses, overcoming obstacles, and the profound impact of people in business. Don’t miss out on Greg George’s inspiring story and learn how franchising can be a powerful platform for change.