Summary

In this insightful episode of Franchise Today, Tony Zaccario, President & CEO of Stretch Zone, shares his extraordinary rise from 22-year-old General Manager to the leader of a 400-location wellness brand. Tony opens up about his unplanned entrance into franchising, the early lessons from licensing missteps, and the critical pivot to training and supporting franchisees for sustainable growth and success.

Tony emphasizes the power of transparency, mentorship, and sound unit-level economics in building a scalable and resilient franchise system. He recounts navigating the pandemic with steady communication and shares how Stretch Zone’s partnership with Princeton Equity Group and industry leaders like Drew Brees has positioned the brand for global growth.

From exploring B2B revenue streams and national accounts to addressing joint employment concerns and franchise education, Tony provides a masterclass in visionary yet practical franchise leadership.